FANSCINOLOGY
FMB
Learn the Way
THE NEW SCIENCE TO CREATE SUSTAINABLE BUSINESSES
WHAT IS FANSCINOLOGY?
And how do you do it? Through thegeneration of brand fans. Its theoretical bases come fromneuroscience, cognitive psychology and Customer Experience (CX) management.
Its application is specified in a set of methodologies, tools and strategies ready to be implemented in organizations.
One of its star tools is the FANScination Magic Box (FMB). Its objective is emotional innovation through the creation of fascinating experiences and it is a toolbox where the dimensions of the experience are represented in each of its four axes: temporal, multichannel, psychological and the one that adds fascination to the experience. innovation.
With the FMB, starting from an emotion at the core of the experience, the professional trained in FANScinology can innovate like a true "emotional alchemist" incorporating the ingredient of fascination.
FANSCINATION
MAGIC BOX
HOW DO YOU LEARN?
From FANScinology have been developed Certifications and Online Courses whose objective is to provide the student with general knowledge about CX, Design or Sales, incorporating the component of FANScination to create fans.
These are programs where the student accesses triggers of fascination and a practical methodology for FANScinar.
FANScinology It is also learned through tailored courses, workshops, or conferences. It depends on the specific needs of the company or professional to be trained.
Become a FANScinology Builder!
Become a FANScinology Transformer!
Make your prospects sell your brand!
HOW TO BELONG TO THIS UNIVERSE?
FANScinology It is also an experience in itself for any person, professional or company that accesses its training.
Those students who best apply the principles of this new discipline become FANScinology Builders or in FANScinology Transformers and they are recognized in the Alumni network, an ecosystem created specifically for our alumni.
